1. why did IBM drop siebel and implement sugar CRM?
2. why do you think IBM waited several years before switiching to sugar CRM?
3.how have the CRM needs of IT software companies changed over time? hoe do you think they will change in the future ?
4.how are the CRM needs of other industries changing?
5.how do CRM needs of a large corporation like IBM differ from that of small companies?
1. How would you define business intelligence? identify and briefly discuss a real-world application of Bi that you recently experienced.
2.Must you be a trained statistician to draw valid conclusions from the use of BI tools? why or why not?